Marketing specialist

We are looking for a proactive and reliable colleague to join our team, who will carry out marketing and communication activities with business customers in the IT segment. The candidate will be primarily responsible for implementing digital marketing activities, including Google and Meta advertising, SEO, and other online advertising activities, with the goal of increasing brand awareness and generating new sales opportunities for the Mikrocop Group in the Adriatic region.

Why we are the right choice...

  • You will join a well-established team and contribute to the brand awareness of Mikrocop and InDoc EDGE.
  • You will face daily challenges and creative freedom in finding marketing solutions, as well as continuous learning and professional growth.
  • We encourage employee development and knowledge sharing both within individual areas and across different departments. This is supported by internal workshops, brainstorming sessions, resources for various training and conferences, and access to online education.
  • Your work in the initial months will be mentored for an easier transition into the new work environment.
  • You will enjoy a relaxed work environment with a hybrid work model and flexible working hours, so you can maintain your personal time.
  • We care about working as a team, so we organize a range of formal and informal gatherings - picnics, New Year’s parties, sports and cultural activities, and shared lunches within specific areas.

The tasks of the marketing specialist include...

  • Managing and optimizing online advertising campaigns on various platforms (Google Ads, Meta Ads),
  • Managing Google Analytics 4, Google Tag Manager, and ensuring SEO performance,
  • Managing and overseeing CRM tools and marketing automation tools,
  • Executing email campaigns for specific market segments aimed at increasing brand awareness and generating new sales opportunities,
  • Assisting with social media management,
  • Assisting with the planning, preparation, and coordination of promotional events (trade fair appearances, in-house events),
  • Assisting in the preparation of marketing materials,
  • Assisting in the execution of other marketing activities.

We are looking for...

  • VI or VII level education in economics, social sciences (communication), or other comparable qualifications,
  • At least 3 years of experience in marketing and market communication,
  • Excellent written and communication skills,
  • Experience in planning, preparing, and sending email campaigns (HubSpot experience is an advantage),
  • Experience in online advertising and analytics (Google Ads, Meta Ads, GA4, GTM, Google Search Console) as well as basic SEO knowledge,
  • Excellent knowledge of MS Office tools,
  • Fluent in English and Croatian,
  • Proactivity, creativity, sales orientation,
  • Use of AI tools for increased efficiency and innovation,
  • Ability to work independently and as part of a team.


We will offer the selected candidate a permanent contract with a six-month probation period. We provide employment in a young and dynamic team, with opportunities for education, as well as professional and personal development. We ensure a well-organized, family-friendly, and relaxed working environment. If you are looking for a new career challenge, motivated, and ready for new successes in an international business environment, please send us your application with your resume via the online form by February 24, 2025.

 

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